Ad insertion

Integrate ads, promos or personalized messages into your live or VOD stream while still providing a seamless, device-agnostic viewing experience. Our ad insertion solution combines top-performing software with a customized curation of the industry’s best-of-breed components. The result is greater, easier monetization for you and thoughtfully tailored content for your audiences.

How do you envision your ad insertion?

Featuring ready, steady sponsors, a rotation of seasonal advertisers or a combination of both?
Will ads appear anywhere or be bound to specific points in programming?
Need to contend with adblockers?
Any interest in help from services specialized at creating hyper-targeted ads?

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How ad insertion works for VOD

Our solutions enable third-party ad insertion in both VOD and live environments. Our ad insertion is a proven solution offering seamless interoperability with the technologies of our trusted partners and vendors.

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Your content

Any on-demand media

File encoder

Encodes once to multi-bitrate fmp4 and mp4 files

Unconditioned
Preconditioned

Unified Remix AVOD

Uses your playlist to condition content, adding SCTE-35 metadata and optionally inserting IFrames at specified splice points

Unified Remix

Content with IFrames

Uses your preconditioned input media created by an encoder with all required signaling or metadata

Just in time
Static

Unified Origin

Outputs conditioned HLS manifests and media suitable for use by third-party ad-insertion platforms

Unified Origin

Unified Packager

Outputs conditioned HLS manifests and media stores on disk, suitable for use by third-party ad-insertion platforms

Unified Packager

Dynamic ad insertion

Offers the flexibility to dynamically replace content based on SCTE-35 markers within a workflow compatible with third-party ad-insertion services, such as Yospace and AWS MediaTailor

Content delivery network

Supports the integration of one or more CDNs into your setup to deliver content with the highest possible performance and availability wherever your audiences are

Stream HLS format to any device

Delivers your stream in HLS format to all of your audiences' devices, whether mobile, tablet, desktop or TV

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How ad insertion works for live

Our solutions enable third-party ad insertion in both VOD and live environments. Our ad insertion is a proven solution offering seamless interoperability with the technologies of our trusted partners and vendors.

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Your live stream

Streams recurring events, one-offs or a 24/7 linear live channel and enables SCTE-104 module on the encoder

Live encoder

Relies on a live encoder to produce a multi-bitrate stream packaged as fMP4 with SCTE-35 signaling to ready it for ABR streaming and supports adding a second encoder for failover